[OpenWrt-Devel] [LEDE-DEV] [OpenWrt-Users] Talks between OpenWrt and LEDE

Russell Senior russell at personaltelco.net
Thu Dec 22 17:56:34 EST 2016

>>>>> "John" == John Crispin <john at phrozen.org> writes:

>> IMHO if you want to add "freshness" and still leverage the old brand
>> you do something like, e.g., Pepsi Zero.  You do "The OpenWRT LEDE
>> Edition!".
>> Just a thought.

John> certainly an interesting idea worth considering.

FWIW, when our CWN was considering a rebranding (we still are, on the
back burner), the advice we got was to phase in name changes over time
scales of a year or so, with co-branding during the transition, very
gradually increasing emphasis on the new name and decreasing emphasis on
the old name.

All names have upsides and downsides.

Russell Senior, President
russell at personaltelco.net
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